Dennis R. Pickrel – Professional Bio

Dennis R. Pickrel is a Senior Associate of the Westtown, Pennsylvania-based services consulting firm, Strategies For Growth (SFG). For the past 12+ years, he has worked on a number of business process reengineering and consulting engagements generally serving in the position of Lead Program Analyst.

His principal role within the company is in the design and management of client engagements in the areas of service operations audits and assessments, Business Process Engineering/Re-evaluation (BPE/R), strategic services planning, and general management consulting. He is also actively engaged in the firm’s business development and client support activities.

Dennis is a senior executive with more than 25 years of experience in the services industry, managing services operations from the conceptualization of ideas, involving business planning, business process development, systems requirements definition and selection, and organizational requirements planning; through full implementation and ongoing services operations management. He has a strong track record of generating double-digit growth, including turning around a division of a Fortune 500 Corporation.

As a strategic planner, Dennis is skilled at conceptualizing, developing, and managing business development. In a career marked by numerous achievements, he counts among his chief accomplishments his part in turning around a struggling company, e-doc Architects/Warrantycheck.com, and securing venture funding at a time when the technology industry was in a downturn. Dennis orchestrated the closing of the Warrantycheck portion of the company at the same time he led the development of the business-to-business (B2B), e-doc Architects.

Before joining e-doc Architects, Dennis performed another dramatic turnaround for a division of the Fortune 500 Brunswick Corporation (i.e., Life Fitness). As VP and General Manager, he developed the division’s mission statement and established quality goals and measurements, all while restructuring and motivating the division management team.

Prior to Life Fitness, Dennis was Executive Vice President at The Gasparovic Group from 1992 to 1995, and Vice President/General Manager – Technical Service Division for Square D Company from 1979 to 1992. He was Director of Marketing for Berko Electric Company from 1976 to 1979, and started his career as an Account Specialist with Powers Regulator Company in 1973. He also served one term as President of the Association For Services Management International (AFSMI) in 1999/2000.

Dennis graduated from Missouri Western University with a BS in Electro Mechanical Technology. He has also taken extensive graduate level coursework in management at the following prestigious schools of executive management: Thunderbird, The American Graduate School of International Management; Darden Graduate School of Business Administration, University of Virginia; J.L. Kellogg Graduate School of Management, Northwestern University; INSEAD, Fontainebleau, France; and completed 60% of the course requirements toward an MBA at Ball State University.

Dennis and his wife have raised two children and currently reside in Carlinville, Illinois, where he also serves on the Board of the Carlinville Hospital.

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